Healthy Retail Solutions Pilot Study
CHBR, The Food Trust, and Temple University's Center for Obesity Research and Education collaborated to conduct pilot tests in 8 grocery stores to evaluate the effect of in-store marketing strategies on product sales within four product categories. Stores were randomly divided into control and intervention stores.
- Evaluate strategies to increase the sales of healthier items, in a profit-neutral or profit- generating manner, in supermarkets in low-income, ethnically diverse neighborhoods
- Refine and pilot test the Grocery Marketing Environment Assessment, an observational tool to measure supermarket marketing environments
Foster G, Karpyn A, Wojtanowski A, Davis E, Weiss S, Brensinger C, Tierney A, Guo W, Brown J, Spross C, Leuchten D, Burns P, Glanz K. Placement strategies to increase the sales of healthier products in supermarkets in low-income, ethnically-diverse neighborhoods: A randomized controlled trial. American Journal of Clinical Nutrition, 99: 1359-1368, 2014.
Funded by the Robert Wood Johnson Foundation (RWJF) and its Healthy Eating Research Program, and the U.S. Department of Agriculture.