Raina M Merchant, MD MSHP FAHA
Assistant Professor of Emergency Medicine
Director, Social Media and Health Innovation Lab, University of Pennsylvania, School of Medicine
Director, Social Media and Policy, Center for Emergency Care and Policy, University of Pennsylvania, Department of Emergency Medicine
Co-Director, Robert Wood Johnson Foundation Clinical Scholars Program, University of Pennsylvania
Secondary Faculty Appointment, Department of Anesthesia and Critical Care, University of Pennsylvania, School of Medicine
Department: Emergency Medicine
Yale University, 1998.
University of Chicago, Pritzker School of Medicine, 2003.
(Master of Science in Health Policy Research)
University of Pennsylvania, 2009.
Resident in Emergency Medicine , University of Chicago , 2003-2007.
Philips Resuscitation Fellowship, University of Chicago, 2006-2007.
Fellow, Center for Resuscitation Science, University of Pennsylvania Perelman School of Medicine
Fellow, Leonard Davis Institute of Health Economics, University of Pennsylvania Perelman School of Medicine
Robert Wood Johnson Foundation Clinical Scholars Program, University of Pennsylvania Perelman School of Medicine, 2007-2010.
Board certified, American Board of Emergency Medicine, 2009.
Dr. Merchant is an Assistant Professor of Emergency Medicine at the University of Pennsylvania and has a secondary appointment in the Department of Internal Medicine and Department of Anesthesia and Critical Care. She is a Co-Director of the RWJF Clinical Scholars Program at the University of Pennsylvania and the Director of the Penn Social Media and Health Innovation Lab (http://socialmedialab.upenn.edu/) Her research interest is in diffusion of innovation, social media, public health, and resuscitation science. Her work involves development and testing of health related mobile apps and she has conducted several projects evaluating health communication on social/mobile media sites like Facebook, Yelp, Foursquare, Gigwalk, and others. She additionally runs a Twitter lab which analyzes tweets related to resuscitation, critical care, and public health/policy. Much of her work bridges new technologies in the field of cardiovascular health. In this context, she is the Director of the MyHeartMap Challenge, (http://www.med.upenn.edu/myheartmap/) a social media and crowdsourcing project aimed at improving AED access and awareness by engaging the public to serve as citizen scientist. Dr. Merchant was recently recognized by the Robert Wood Johnson Foundation as one of 10 young investigators likely to have a significant impact on the future of health and healthcare in the US.
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Last updated: 02/10/2016
The Trustees of the University of Pennsylvania