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Melissa Mercincavage

Research Assistant Professor of Psychiatry
Member, Tobacco and Environmental Carcinogenesis Program, Abramson Cancer Center
Department: Psychiatry

Contact information
3535 Market St., Ste. 4100
Philadelphia, PA 19104
Office: 215-746-7285
BS (Psychology)
University of Pittsburgh, 2008.
MS (Biobehavioral Health)
The Pennsylvania State University, 2012.
PhD (Biobehavioral Health)
The Pennsylvania State University, 2015.
Post-Graduate Training
Postdoctoral Fellowship in Tobacco Regulatory Science, Center for Interdisciplinary Research on Nicotine Addiction, University of Pennsylvania, 2015-2018.
Permanent link
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Description of Research Expertise

tobacco regulatory science, smoking topography, experimental research, nicotine dependence, nicotine reduction, tobacco product marketing

Selected Publications

Mercincavage M, Albelda BF, Mays D, Souprountchouk V, Giovenco DP, Audrain-McGovern J, Strasser AA: Shedding ‘light’ on cigarette pack design: colour differences in product perceptions, use, and exposure following the U.S. descriptor ban. Tobacco Control 2020 Notes: Online ahead of print, doi: 10.1136/tobaccocontrol-2020-055886.

Caroll DM, Denlinger-Apte RL, Dermody SS, King JL, Mercincavage M, Pacek LR, Smith TT, Tripp HL, White CM: Polarization within the field of tobacco and nicotine science and its potential impact on trainees. Nicotine & Tobacco Research 2020 Notes: Online ahead of print, doi: 10.1093/ntr/ntaa148.

Mercincavage M, Lochbuehler K, Wileyto EP, Benowitz NL, Tyndale RF, Lerman C, Strasser AA: Associations of reduced nicotine content cigarettes with smoking behaviors and biomarkers of exposure among slow and fast nicotine metabolizers. JAMA Network Open 1(4): e181346, August 2018.

Mercincavage M, Lochbuehler K, Villanti AC, Wileyto EP, Audrain-McGovern J, Strasser AA: Examining risk perceptions among daily smokers naïve to reduced nicotine content cigarettes. Nicotine & Tobacco Research 21(7): 985-990, July 2019.

Johnson AC, Mays D, Villanti AC, Niaura RS, Rehberg K, Phan L, Mercincavage M, Luta G, Strasser AA: Marketing influences on perceptions of reduced nicotine content cigarettes. Nicotine & Tobacco Research 21(Suppl 1): S117-S124, December 2019.

Mercincavage M, Burdge J, Lochbuehler K, Souprountchouk V, McCullough AA, Strasser AA: Visual attention patterns differ by pictorial health warning label features. Tobacco Regulatory Science 4(6): 8-17, November 2018.

Mercincavage M, Saddleson ML, Gup E, Halstead A, Mays D, Strasser AA: Reduced nicotine content cigarette advertising: How false beliefs and subjective ratings affect smoking behavior. Drug and Alcohol Dependence 173: 99-106, April 2017.

Mercincavage M, Wileyto EP, Saddleson ML, Lochbuehler K, Donny EC, Strasser AA: Attrition during a randomized controlled trial of reduced nicotine content cigarettes as a proxy for understanding acceptability of nicotine product standards. Addiction 112(6): 1095-1103, June 2017.

Mercincavage M, Souprountchouk V, Tang KZ, Dumont RL, Wileyto EP, Carmella SG, Hecht SS, Strasser AA: A randomized controlled trial of progressively reduced nicotine content cigarettes on smoking behaviors, biomarkers of exposure, and subjective ratings. Cancer Epidemiology, Biomarkers & Prevention 25(7): 1125-33, July 2016.

Mercincavage M, Smyth JM, Strasser AA, Branstetter SA: Reduced nicotine content expectancies affect initial responses to smoking. Tobacco Regulatory Science 2(4): 309-316, October 2016.

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Last updated: 10/21/2020
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