Department of Emergency Medicine

Department of Emergency Medicine Leadership & Faculty

Raina M Merchant, MD MSHP FAHA

faculty photo
Associate Professor of Emergency Medicine
Director, Social Media and Health Innovation Lab, University of Pennsylvania, School of Medicine
Director, Social Media and Policy, Center for Emergency Care and Policy, University of Pennsylvania, Department of Emergency Medicine
Co-Director, Robert Wood Johnson Foundation Clinical Scholars Program, University of Pennsylvania
Associate Vice President, University of Pennsylvania Health System
Director, Center for Digital Health
Senior Fellow, Institute for Biomedical Informatics
Affiliated faculty, Center for Health Incentives and Behavioral Economics
Department: Emergency Medicine

Contact information
PCAM, 3400 Civic Center Blvd, 14th floor, Innovation Suite
Philadelphia, PA 19104
Education:
BA (Psychobiology)
Yale University, 1998.
MD
University of Chicago, Pritzker School of Medicine, 2003.
MS (Master of Science in Health Policy Research)
University of Pennsylvania, 2009.
Post-Graduate Training
Resident in Emergency Medicine , University of Chicago , 2003-2007.
Chief Resident, Emergency Medicine, University of Chicago, 2006-2007.
Philips Resuscitation Fellowship, University of Chicago, 2006-2007.
Fellow, Center for Resuscitation Science, University of Pennsylvania Perelman School of Medicine , 2007-2010.
Fellow, Leonard Davis Institute of Health Economics, University of Pennsylvania Perelman School of Medicine , 2007-present.
Robert Wood Johnson Foundation Clinical Scholars Program, University of Pennsylvania Perelman School of Medicine, 2007-2010.
Certifications
Board certified, American Board of Emergency Medicine, 2009.
Permanent link
 
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Description of Research Expertise

Dr. Merchant is an Assistant Professor of Emergency Medicine at the University of Pennsylvania and has a secondary appointment in the Department of Internal Medicine and Department of Anesthesia and Critical Care. She is a Co-Director of the RWJF Clinical Scholars Program at the University of Pennsylvania and the Director of the Penn Social Media and Health Innovation Lab (http://socialmedialab.upenn.edu/) Her research interest is in diffusion of innovation, social media, public health, and resuscitation science. Her work involves development and testing of health related mobile apps and she has conducted several projects evaluating health communication on social/mobile media sites like Facebook, Yelp, Foursquare, Gigwalk, and others. She additionally runs a Twitter lab which analyzes tweets related to resuscitation, critical care, and public health/policy. Much of her work bridges new technologies in the field of cardiovascular health. In this context, she is the Director of the MyHeartMap Challenge, (http://www.med.upenn.edu/myheartmap/) a social media and crowdsourcing project aimed at improving AED access and awareness by engaging the public to serve as citizen scientist. Dr. Merchant was recently recognized by the Robert Wood Johnson Foundation as one of 10 young investigators likely to have a significant impact on the future of health and healthcare in the US.

Selected Publications

Tecce M, Hahn L, Welch B, Okawa D, Wendler DJ, Kalva S, Balachandran M, Delgado MK, Snyder CK, Flynn D, Rosin R, Merchant RM, Servetti J, Lee KC : Value-based care transformation: How Penn Medicine reimagined breast reconstruction, eliminating clinic visits. NEJM Catalyst Innovations in Care Delivery 2021 Notes: in press.

Merchant RM, South EC, Lurie N: Public Health Messaging in an Era of Social Media Journal of the American Medical Association 2021 Notes: in press.

Agarwal AK, Guntuku SC, Meisel ZF, Pelullo A, Kinkle B, Merchant RM: Analyzing Online Reviews of Substance Use Disorder Treatment Facilities in the United States Using Machine Learning Journal of General Internal Medicine 2021 Notes: (in press).

Agarwal AK, Guntuku SC, Meisel ZF, Pelullo A, Kinkle B, Merchant RM: Analyzing Online Reviews of Substance Use Disorder Treatment Facilities in the United States Using Machine Learning Journal of General Internal Medicine 2021 Notes: (in press).

Haskell SE, Girortra S, Zhou Y, Zimmerman B, DeRios M, Merchant RM, Atkins DL: Racial disparities in survival outcomes following pediatric in-hospital cardiac arrest Resuscitation 2021 Notes: (in press).

Nolan JP, Maconochie I, Soar J, Olasveengen TM, Greif R, Wyckoff MH, Singletary EM, Aickin R, Berg KM, Mancini ME, Bhanji F, Wyllie J, Zideman D, Neumar RW, Perkins GD, Castrén M, Morley PT, Montgomery WH, Nadkarni VM, Billi JE, Merchant RM, de Caen A, Escalante-Kanashiro R, Kloeck D, Wang TL, Hazinski MF : Executive Summary 2020 International Consensus on Cardiopulmonary Resuscitation and Emergency Cardiovascular Care Science With Treatment Recommendations. Resuscitation 156: A1-A22, Nov 2020.

Nolan JP, Maconochie I, Soar J, Olasveengen TM, Greif R, Wyckoff MH, Singletary EM, Aickin R, Berg KM, Mancini ME, Bhanji F, Wyllie J, Zideman D, Neumar RW, Perkins GD, Castrén M, Morley PT, Montgomery WH, Nadkarni VM, Billi JE, Merchant RM, de Caen A, Escalante-Kanashiro R, Kloeck D, Wang TL, Hazinski MF : Executive Summary: 2020 International Consensus on Cardiopulmonary Resuscitation and Emergency Cardiovascular Care Science With Treatment Recommendations. Circulation 142(16_suppl1): S2-S27, Oct 2020.

Merchant RM, Topjian AA, Panchal AR, Cheng A, Aziz K, Berg KM, Lavonas EJ, Magid DJ: Part 1: Executive Summary: 2020 American Heart Association Guidelines for Cardiopulmonary Resuscitation and Emergency Cardiovascular Care. Circulation 142: S337-S357, Oct 2020.

Agarwal AK, Hahn L, Rosin R, Merchant RM: Exploring digital methods to capture self-reported on-shift sentiment amongst academic emergency department physicians. American Journal of Emergency Medicine Sep 2020 Notes: epub.

South EC, Butler PD, Merchant RM: Toward an equitable society: building a culture of antiracism in health care. Journal of Clinical Investigation 24: 141675, Aug 2020.

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Last updated: 01/15/2021
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